The Great Lior Games is a private four-day championship for a roomful of people who love to share their favorite products with their whole community. Back the weekend and your brand rides along: in their hands, in the content, and across every feed they own.
Send product to fuel the weekend (or the funds to buy it). That's it; everything else, we earn for you.
Twenty highly social men, ages 30 to 35, who adopt the brands they love and become informal ambassadors for life. This is the demographic everyone is fighting for, primed to tie your product to the best weekend of their year.
A full weekend of high-quality photo and video (competition, celebration, and product in genuine use), delivered for you to run across your own brand properties. Footage you didn't have to stage, shoot, or script.
Explicit and implicit brand awareness through the attendees' own posts via personal accounts, including attendee-run comedy accounts. Your product shows up where paid media can't: in feeds people actually trust.
Beyond a single category, event-level partners get their name across the entire weekend. One title slot only.
Back any category that fits your brand, or pitch one we haven't listed (more than one partner can share a category). Logos drop in as partners come aboard.
Cases for the Beer Olympics, game days, and every night.
Bottles for cocktails, toasts, and the closing ceremony.
Water and electrolytes to keep 20 athletes upright.
Coffee and energy drinks for the early call times.
Snacks and food across four full days of competition.
Team kits, pinnies, and gear for both squads.
Massage guns, rollers, compression, cold plunge, sauna.
Footballs, volleyballs, soccer, hoops, softball, frisbee.
Cornhole, beer die, can jam, spikeball, bottle bash.
Cups, plates, and everything the games are played on.
Tell us which slot is yours and what you'd like to send. We'll take it from there.
Reach the Sponsorship Desk →Slots and logistics close July 24.